Transforming a Meeting Space: GESA’s Audiovisual Upgrade in 4 Weeks
Challenge
GESA needed a fully integrated audiovisual system that was simple to use, reliable for hybrid meetings, and aligned with the way their team works day-to-day. At the same time, the physical space presented its own challenges. The room’s design required careful planning to ensure all elements from screens to mounting points and cabling were positioned correctly without compromising the overall aesthetic.
This meant the solution couldn’t be off-the-shelf. It required detailed mapping of the space, consideration of structural limitations, and a thoughtful approach to how each component would be installed and experienced. The goal was to create a system that felt effortless to use, while sitting naturally within a complex environment.
Solution
We approached the project by first understanding how the room was being used day-to-day. Through a series of conversations with the GESA team, we mapped out their workflows, identified where things were breaking down, and defined what a better setup would actually look like, both functionally and visually. From there, we delivered a complete audiovisual upgrade. This included system supply and reconfiguration, ceiling installation, and close coordination with electrical contractors to ensure everything was integrated properly.
A bigfocus was keeping the space clean and refined, making sure the technology supported the room without overwhelming it. Once the system was in place, we ran in-person training sessions to make sure the team felt comfortable using it straight away. The entire project was delivered within a month, with minimal disruption to their day-to-day operations.
Impact
The team adapted quickly, the system is now fully embedded into their day-to-day, with no friction around how to run or manage meetings. What previously required effort or troubleshooting now feels straightforward and intuitive. Meetings are noticeably more fluid. Transitions between in-person and remote participants happen seamlessly, communication is clearer, and there’s less time lost dealing with technical issues. The space also feels more resolved and professional visually, with the technology sitting cleanly within the environment rather than competing with it. Overall, it’s changed how the team interacts with the room, making meetings easier, more efficient, and far more reliable.


Client Overview
GESA is the peak membership body for healthcare professionals and researchers working across gastroenterology and hepatology in Australia. The organisation plays a central role in setting, promoting and continuously improving standards of clinical practice nationwide. Through close collaboration with its members, GESA supports high-quality patient care, ongoing education, and the advancement of research within the field. As a recognised voice in the sector, GESA works alongside Federal and State Departments of Health, as well as other policy and advisory bodies, contributing to the development of frameworks that shape the future of gastroenterology and hepatology in Australia. Its members actively participate in committees and advisory groups, ensuring the organisation remains at the forefront of clinical, educational and research excellence.
5 May 2026
Transforming a Meeting Space: GESA’s Audiovisual Upgrade in 4 Weeks
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With a new 3CX VolP phone system, communication has been transformed for one of Australia’s leading meat
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Head Office Address
Suite 102/517 Flinders Lane,
Melbourne VIC 3000
Office Hours
Mon-Fri 9:00 AM – 5:00 PM
With a new 3CX VolP phone system, communication has been transformed for one of Australia's leading meat
Challenge
Prime River’s existing phone system was struggling to keep up with the organisation’s growth and evolving needs. Staff frequently experienced poor call quality, missed calls and calls being routed incorrectly, which disrupted workflows and impacted customer service. The system lacked flexibility to support hybrid work, making it difficult for remote staff to stay fully connected. Additionally, there was limited visibility into call activity, creating challenges for monitoring performance, managing workloads and maintaining consistent communication with clients. Prime River needed a modern, scalable phone system that could improve productivity, support hybrid work practices and enhance the overall customer experience.
Solution
9X5 Consulting partnered with Prime River to implement a tailored 3CX VoIP phone system. The deployment was carefully planned and executed to minimise disruption to daily operations. Key features included voicemail-to-email, call forwarding, intuitive call handling and seamless connectivity for both office-based and remote staff. Beyond the technical deployment, 9X5 Consulting worked closely with Prime River to optimise their voice strategy, ensuring the system aligned with operational requirements and supported future growth.
Impact
The new 3CX VoIP system has transformed communications at Prime River. Staff can now handle calls efficiently, whether in the office or remotely, reducing missed communications and improving workflow. Hybrid work is fully supported and the organisation enjoys reliable, high-quality calls with improved call routing and management. Overall, the solution has modernised Prime River’s telephony environment, enhanced the customer experience and provided a scalable platform for ongoing growth. Prime River is extremely satisfied with the outcome and would confidently recommend 9X5 Consulting and the 3CX solution to any organisation looking to upgrade their communications infrastructure.
Client Overview
Prime River is a leading Australian supplier of premium-quality meat, known for its consistent products and reliable service. With extensive experience in the meat industry, the company works closely with a range of clients, including butchers, restaurants, clubs, independent grocers and individual customers. Prime River focuses on maintaining high standards across every part of its operation, from sourcing and traceability to delivery and customer service.
5 May 2026
Transforming a Meeting Space: GESA’s Audiovisual Upgrade in 4 Weeks
Our client was confronted with a pressing issue regarding the management of their website.
13 January 2026
Back to Business: Starting the Year with Smarter Communication
Our client was confronted with a pressing issue regarding the management of their website.
15 December 2025
With a new 3CX VolP phone system, communication has been transformed for one of Australia’s leading meat
Our client was confronted with a pressing issue regarding the management of their website.
6 October 2025
9X5 Joins Victorian Government’s Official Supplier Panel
Our client was confronted with a pressing issue regarding the management of their website.
15 September 2025
Mentor | Outsystems Lunch and Learn event recap
Our client was confronted with a pressing issue regarding the management of their website.
15 August 2025
Closing the gap in loan origination with embedded bridging loan calculators
Our client was confronted with a pressing issue regarding the management of their website.
Get in Touch
Contact Us
Phone
Head Office Address
Suite 102/517 Flinders Lane,
Melbourne VIC 3000
Office Hours
Mon-Fri 9:00 AM – 5:00 PM






